What Does A Copywriter Do? And Do YOU Need One?
“I’m a copywriter,” I say. “Uh-huh. So, what is it you actually do?” Time for honesty. Until a few years ago, I didn’t know what a copywriter was either. Editor? Sure. Writer? Absolutely. Heck, I was an “online content editor”, I had a fairly good grasp of what it meant to create digital content! Yet…
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